How Celebrity Trainer Gunnar Peterson Went from CBD Skeptic to ALTWELL – A L T W E L L


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How Celebrity Trainer Gunnar Peterson Went from CBD Skeptic to ALTWELL FAN

Posted by Allie Baker in Blog

Our mission at ALTWELL is to support all your wellness goals, whether you’re an athlete, weekend warrior, or brand new to working out. That’s why we teamed up with celebrity personal trainer and ALTWELL Ambassador Gunnar Peterson to talk even more about how CBD can promote your post-workout recovery.

Gunnar Peterson is a Beverly Hills-based personal trainer whose clients include celebrities, professional athletes, and everyday people. Gunnar is the former Los Angeles Lakers’ Director of Strength and Endurance. He is widely recognized for his expertise in functional training and his commitment to developing and implementing innovative fitness techniques. With over 28 years in the fitness industry, Gunnar’s dynamic approach, boundless energy, and (sometimes risky) humor only add to the effectiveness of the experience his clients enjoy. With a client list as diverse as his training methods, Gunnar emphasizes strength training modalities that can be transferred from the gym to daily life, from training camp to championship game. He has worked with athletes from the NBA, NHL, NFL, MLB, USTA, professional boxing (male AND female!), and various NCAA sports. Many film and television celebrities have also sought Gunnar’s guidance in preparing for roles and have stayed on to become year-round clients, making him a cornerstone of their fitness regimen. (You can follow him on Instagram for fun and effective fitness tips.)

This is the first time Gunnar has joined forces with a CBD brand. He already knew and had a strong belief in our founders, the Pickett family.

“I’ve known the Pickett family for almost two decades, since they were the Muscle Milk family!” Gunnar says. “They do one thing: quality. And they are straight shooters. Both of those qualities resonate with me.”

Gunnar was not as familiar with CBD. When we first started talking to him about CBD he was — like most people – curious but cautious.

"At first I was skeptical about using CBD because I had never tried it, and I’m very particular about what I put on and in my body. There’s a lot of noise in the space,” Gunnar admits.

After incorporating ALTWELL into his everyday routine, he quickly became a believer. “In trying and testing their Sports Balm and Body Lotion, the results were noticeable. I use both to aid in recovery and prevent personal injuries and have noticed immense progress. It’s amazing,” he says. “Their products are effective in easing muscle pain, reducing stress, and aiding in restful sleep, so I feel as good about my recovery as I do about my training. And I feel pretty good about my training!”

Gunnar shares more of his go-to products to support his active lifestyle: 

“I take a holistic approach to all things health and wellness — from training, to nutrition, to recovery. ALTWELL products are key pieces to my recovery. The Sports Balm is ALTWELL’s strongest topical product with 1,000mg of CBD. The balm helps ease any of my muscle and joint pains.”
Shop Sports Balm >>

“ALTWELL Balance Softgels are easy to incorporate into my daily routine. These softgels have 20mg full spectrum CBD to help provide peace and balance for your body and mind!”
Shop Softgels >>

“After long days in the weight room, I have to make sure I get quality sleep. I let ALTWELL Sleep Gummies do the heavy lifting there.”
Shop Gummies >>

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